A trending conversation in the Black haircare community is highlighting the power of intentional spending and its role in shaping the beauty industry. Here’s what’s being said — and why it matters.

When you wear braids, your scalp isn’t just tucked away—it’s working overtime. Sweat, product buildup, and improper drying after wash days can lead to mildew, irritation, and even scalp infections. Whether you're using dry shampoos, apple cider vinegar, or traditional cleansing methods, not all of them are safe for protective styles. In this guide, we break down what works, what doesn’t, and why scalp hygiene matters more than ever—especially when your hair is in long-term styles. Plus, we introduce an innovative way to refresh your scalp without disrupting your braids.

Juneteenth is a celebration of freedom, progress, and purpose. In honor of this day, we’re spotlighting 19 Black-owned brands that are redefining beauty, wellness, and lifestyle with non-toxic, thoughtful products.

A recent report found toxins in popular braid hair brands. Here’s what you need to know and why we’re doing things differently.

Are you struggling with scalp irritation? In our latest blog post, we talk about how some braiding hair can cause scalp issues and why switching to hypoallergenic hair, like ours, might be the solution you need.

Your Ultimate Resource: A Comprehensive Guide to Choosing the Best Braiding Hair.

Essential Insights for Your Natural Hair Care Journey

Your Guide to Thriving Natural Hair

Nurturing Your Protective Styles